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Lakestar Media Win Title Of Best SEO & PPC Agency At How Do Awards

Pieter Tjia — Tue, 07 Feb 2012 08:17:30 +0000

Digital marketing agency Lakestar Media claimed the title of best ‘SEO and PPC agency’ at the 2011 How Do Awards.

The How Do Awards celebrate the media industries best talent, with accolades covering every major marketing and media discipline, from PR and broadcasting, to digital media.

To scoop the award from a shortlist of seven agencies Lakestar Media successfully demonstrated consistently high standards of work including the retention of clients and new client wins. The company showcased award winning campaigns and creative work that has provided exceptional search results and impressive return on investment for it’s for clients.

Neil McKay, CEO of Lakestar Media, said, “We really appreciate winning this award, it’s a real team effort and I am very proud of everyone within the business. As importantly I would very much like to thank our clients for their continued support of our business”

ENDS

Press information: James Crawford, Account Director 0161 235 0316 or james.crawford@citypress.co.uk (issued on behalf of Lakestar Media by Citypress)

Notes to editors:
Lakestar Media is a digital marketing agency based in Manchester and London. Established in 2007, Lakestar delivers a mix of services which include search engine optimisation (SEO), social media, pay per click (PPC), affiliate marketing, display advertising and news feeds for its clients.

Further information on Lakestar Media can be found at www.lakestarmedia.com

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Sponsor message: Free SEO & Social Media ROI webinar

Pieter Tjia — Sun, 05 Feb 2012 21:33:33 +0000

Struggling to monetize your social media and SEO efforts? Don’t miss PPC Summit’s SEO Social Media Success online seminar (April 5-14, 2011) — 18 expert-led classes provided completely online for your convenience. You will have the opportunity to learn from top social media marketing search engine optimization experts sharing their Secrets to SEO, Ranking, Visibility and Driving More Targeted Traffic. Each class will teach proven social media marketing optimization tactics–showing you how to gain greater exposure in the search engines and drive more buyers.

Classes Will Teach You How To:

Create a winning social media SEO marketing plan
Integrate social media SEO into your marketing strategy
Utilize Social Media to rank better on Google
Learn the most productive social media networks to spend your time
Track and measure your social media and SEO efforts
Develop, grow and engage a loyal social media following

Want a Sneak Peak? Attend the complimentary SEO Social Media ROI preview webinar (March 10 / 1:00 PM PST) with Lee Odden, Top Rank Online Marketing CEO, covering the new rules for increasing customer engagement and the monetization of social media optimization.

Online Marketing Company Announces Manual Link Building Services to Improve SEO

Pieter Tjia — Sat, 04 Feb 2012 23:41:27 +0000

2011-03-31 11:47:51 – Online advertising and marketing agency, Add People, offers a range of manual link building services that are designed to help improve search engine rankings and generate more traffic from Google, Yahoo, Bing, and other major engines

Link popularity is used by search engines like Google and Yahoo in order to determine how much value a website has to offer. The more links, and the better the quality of those links, the greater quality a website is deemed to be. As such, the link profile of a website is considered to be very important to that website’s

online performance.

Around three quarters of all visitors to a website come from the search engines, highlighting the importance of a good position in the search results. To enjoy a decent number of visitors from the search engines, a website needs to appear at or very near the top of the results for their targeted keywords. Searchers are most likely to click the top organic search result and if a website does not feature in the top three then they are unlikely to enjoy any decent, long term results.

The importance of quality in a link profile has seen many businesses and websites turn to manual link building services. Manual link building is a more ethical and white hat technique of generating links for a site. It uses effective techniques that are not penalised by the search engines in order to further develop a link profile.

As well as the SEO benefits offered, manual link building services such as those offered by Add People can generate direct surf through traffic. Social bookmarking, article submissions, and directory submissions can all generate traffic straight from the websites where the links are placed. This not only helps to improve your search position but it also drives traffic directly.

Add People is an online marketing agency providing extensive SEO, PPC, and manual link building services. They have successfully helped thousands of clients to improve their search position and enjoy more visitors to their websites. More information can be found at the website www.addpeople.co.uk

SEO Executive

Pieter Tjia — Fri, 03 Feb 2012 09:23:20 +0000

Job Description

One of the UK’s leading respected multi-channel retailers is currently looking for a SEO Executive to work alongside the Online Marketing Manager in the delivery of the SEM activity.

Main responsibilities include:

Planning the implementation of the SEO marketing strategy on a weekly, monthly and quarterly basis

Liaising with the Web team providing technical insight

Managing direct relationships with agency partners delivering SEO performance.

Monitoring the relationship between Pay Per Click (PPC) and SEO activity and reporting back your findings and recommendations

Successful candidates will either have proven experience of on-site SEO optimisation or a wealth of online marketing within a web development environment, preferably retail. You will also have working knowledge of social networking sites and an understanding of content management systems.

The Top Five Basic Mistakes Internet Marketers Must Avoid

Pieter Tjia — Thu, 02 Feb 2012 21:42:57 +0000

Online Marketers and Affiliate Marketing

(EMAILWIRE.COM, April 04, 2011 ) Chicago, IL – Tradigital Communications believes that educating their client will more than likely assure a repeat contract. Knowledge creates trust. TraDigital spends a large amount of time on the topic of avoiding mistakes. They have listed the top five mistakes common to internet marketing.

Building a site and not promoting it (through SEO, social media, PPC and all the various methods out there) is the same as opening a store on a street no one ever walks or drives down and then keeping the lights off, not having a sign and putting paper over the windows. People seem to resent having to pay for SEO. TraDigital understands this reaction. By educating clients is how TraDigital keeps their clients.

Not doing proper keyword research. TraDigital uses several methods of research. With the software at their disposal, they find the best keywords: the foundation of any online marketing project. If the keywords are all too competitive, it’ll take too long to get results and it will be a struggle for conversions.

Avoid spamming, keyword stuffing, setting up link farms and all other forms of nefarious “Blackhat” deeds. Adding a bunch of keywords to a page is no longer productive. Search engines don’t like blatant keywords stuffing and visitors to sites don’t like obvious keyword stuffing in articles or site pages. Focus on adding good content that naturally uses your keywords, focus on adding new content and attracting links to that content and also focus on social media to spread content and drive traffic and links.

Template websites, Site Builders, Freebie websites that are already optimized will not save anything in the long term (and probably not in the short term as well). A low cost solution is search for templates that are SEO friendly: Blogger or WordPress Blog. An expensive web designer won’t be needed. But quality content is king.

Speaking of quality content, enhance the site with unique content. Search engines like it.

Quality and unique content demonstrates to the search engines that the site is worthy of being ranked.

TraDigital is an impressive internet marketing consultant; one who helps every client understand the roadblocks between them and more business.

Contact Information

TraDigital Communications
P.O. Box 355
Olympia Fields, IL 60461
Phone: (708) 288-6463
Toll-free: (800) 288-5754
Email: info@tradigitalcommunications.com
www.TraDigitalCommunications.com

This press release was submitted by Right Now Marketing Group, LLC.

Gerald Young of TraDigital Communications contributed to this press release.

Gerald Young, TraDigital Communications Managing Partner…

… based in Chicago with over two decades of management experience in Fortune 500 retail organizations; and, responsible for developing and marketing high profit specialty divisions, Gerald brings his Lean Six Sigma Business Methodology to bear on assessing effective business practices and online marketing strategies.

Today, at TraDigital Communications, a staff and network of online marketing professionals along with award winning marketing strategists, copywriters, and art directors report daily to Gerald.

Customer centric, TraDigital advises clients which strategies offer the best chance for their success. Armed with a suite of the latest online, Multi-Channel Marketing Strategies and Tactics, clients are able to build a solid foundation for their business to grow and flourish.

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Forget Keyword Density

Pieter Tjia — Wed, 01 Feb 2012 12:58:29 +0000

This video shows you how to find your unique genetic keyword code.

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Keyword Density Tool to Increase Traffic

Pieter Tjia — Wed, 01 Feb 2012 11:58:01 +0000

Use this keyword density tool to get a better landing page quality score and better page rank. The result? Lots more traffic to your website.

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How to Watch Your PPC Account for Click Fraud

Pieter Tjia — Tue, 31 Jan 2012 15:45:14 +0000

05.25.2011– Putting money into a pay per click campaign is one of the best business moves you can make. However, in order to make sure that you PPC account is properly protected and that your money is protected, you must do a few things to help stop click fraud. There have been many instances of click fraud which could have been easily avoided if only the PPC advertiser took precautions. If you don’t want to end up in the soup like others, then go through the following article. This will talk about the things that you can do to protect your pay per click from click fraud. This also increases the chances that Thunder vs Mavericks Game 5 live stream or any other of your campaigns will be a success.

Pinpoint High Value Websites for Advertising: If you use a contextual ad network to run your ads, your ad will be displayed on different relevant websites. Take advantage of the fact that you have a choice of where you want your ad to be displaying. Some sites just have a tendency to invite click fraud and you can’t do anything about that. So they can raise the PPC revenue, it can be a person or even just a bot clicking on the ads on the site. You can work on targeting certain types of sites on which to run your ads. To lower your chances of having your ad placed on sites where such unethical practices happen, Google as well as Yahoo! allow you to advertise only on sites that you choose. Before you do that with Mavericks vs Thunder Game 5 Live Stream you should get some experience with smaller campaigns.

Geotarget Your Ads the Correct Way: One simple method for preventing click fraud from happening is to make sure that you are geotargeting your ads in the right way. If you do not promote your products to anyone who lives outside of the country, then do not have ads shown to anyone who resides outside of the states. This will not only help you reduce click fraud, but it will help you to get finely focused traffic, which will let you protect your money. So, when you do your keyword research, keep these tips in mind and be cautious about geotargeting unfamiliar places. With a big campaign like Bulls vs Heat game 5 live stream online this is particulary important.

Should You Contact Your PPC Rep? Websites often fail to report click fraud to concerned authorities, so it goes unnoticed. Once you have clear facts to support your claim that you have been a victim of click fraud, quickly contact your PPC representative so you can submit your data and ask for a refund. Be persistent in your efforts because even though it the investigations can take time, your investment is at stake. You have to be sure that whatever steps you’re taking are in time because the more you delay such issues, the higher are the chances of losing more money. If you want to become very good at this you should read more.

Every measure that you take to reduce click fraud will help to decrease your loss. Keep in mind that your pay per click campaign is there to get a return on investment for you and not to drain your wallet. Test these tips with Heat vs Bulls Game 5 live stream and you will see how much your ROi will grow.

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Wpromote Ranks #1 in Integrated Search (SEO & PPC) Companies by topseos.com …

Pieter Tjia — Tue, 24 Jan 2012 08:15:46 +0000

PressMediaWire.com (Press Release Distribution) – May 22,2011 -

The independent authority on search vendors, topseos.com, has announced the Best Integrated Search Marketing Companies for May 2011. An independent research team that was assigned to the search engine optimization category reviewed each applicant in order to determine the best Integrated Search (SEO PPC) companies. Wpromote made its presence as one of the top players in the rankings for this month in a field of thousands worldwide.

An extensive review was completed and the research team evaluated Wpromote’s services that deal mainly with Search Engine Optimization, Pay Per Click Management, Integrated Search (SEO PPC) as well as Web Analytics and Web Development. As a result, the firm consistently produces high quality results for their clients. Wpromote offers a range of flexible Integrated Search (SEO PPC) and SEO packages to suit any business.

Indeed, the SEO PPC Marketing industry is a cut-throat competition among its players. Since 2001, Wpromote has made its mark as a Integrated Search (SEO PPC) company that is dedicated to helping small to medium-sized businesses to take better advantage of the internet. With 10 years of proven experience, the firm is unmatched in the industry. The cutting-edge strategies they employ maximize both short and long term value from their SEO PPC campaigns. They have utilized proven techniques that are always white-hat for both onsite and offsite SEO that build clients’ audience, brand loyalty, and authority within their respective industry. These latest offerings have distinguished Wpromote from the ordinary and made its mark on their Top #1 position among the very best Integrated Search (SEO PPC) companies.

Wpromote’s Essential PPC technology platform can perform advanced keyword research and generation, sophisticated multivariate and A/B testing, click, conversion, and ROI tracking, custom phone tracking, multi-channel tracking across PPC, SEO, media buying, social media offline campaigns. Their technology and highly certified managers have been the invaluable contributors to their clients’ success.

Wpromote is no cookie cutter. This basically means that they have looked at each business, service or product being sold as a unique scenario. They cater to follow through and follow up. 85% of our business comes from word of mouth referrals from their past clients. In addition, the senior staff is also hands on in every project. Their designs and SEO strategies are original and proven to be effective.

Wpromote now runs a spotlight and referral business coming from its own existing customers. Among its notable clients would include BuyCostumes.com, Universal Music Group, Wine.com, HP – HP Home and Office, Sony USA among others. By controlling these popular and genuine websites, Wpromote is able to add perfectly optimized, contextual, relevant and authoritative links to home pages and sub-pages. These types of links are incredibly powerful contributors to search engine rankings.

The company’s proven track record of success and their continued drive for excellence has earned Wpromote the ranking as the #1 Best SEO PPC Services. topseos.com has been ranking the best internet marketing service providers since 2002. As the independent authority on search vendors they have connected thousands of businesses with internet marketing firms that have provided top notch services. Over 50,000 visitors connect with topseos.com every month in search of the best. In addition to the rankings of the best internet marketing service providers, visitors to the site can find information on the latest changes within the SEO industry.

To view the complete list of the best Integrated Search (SEO PPC) companies visit:

http://www.topseos.com/rankings-of-best-integrated-search-seo-and-ppc-companies

To find out more about the Top #1 Integrated Search (SEO PPC) Firm, Wpromote, visit their profile at:

http://wpromote-inc.topseos.com/

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Controlling Your Visitors’ Eyes

Pieter Tjia — Mon, 23 Jan 2012 13:50:25 +0000

Whether you like it or not, every set of eyes that comes to your website makes a judgment. Your site is like a book that everyone is judging by its cover and if the first impression is not appealing, you will lose your visitor within a few seconds.